Social media has become increasingly popular throughout the world over the past years. Not only do people use social media to connect with others, but businesses began to utilize social media in order to engage and connect with society. There are definitely lessons that can be learned from popular companies in regards to their socialContinue reading “Differentiation”
Category Archives: Social Media
Orkut: Success to Failure
Orkut is or shall we say was a social networking site that was launched by Google in 2004 and became very popular in the country of Brazil. Popular in Brazil, yes and for about 10 years. It was shutdown in 2014. But why? A little background on Orkut. The purpose of the site was toContinue reading “Orkut: Success to Failure”
Weixin to WeChat: Above the Rest Putting People First
Whats Weixin? You probably already know since there are well over 300 million people currently using this application on their smart devices. It is a very similar version of the American application, WhatsApp. However, the genius’ behind this app are part of a Chinese company called, Tencent. Well what makes this networking app any differentContinue reading “Weixin to WeChat: Above the Rest Putting People First”
Breast Cancer Awareness Campaign: Do it Right
Social media is the world’s most powerful platform for cyberactivism. People are able to say what they want and when they want without the fear of the world backlashing or judging them. It is like an emotional outlet for people to say what they cannot normally say face-to-face. Sometimes people aren’t even invested in certainContinue reading “Breast Cancer Awareness Campaign: Do it Right”
Social Insight 